BeCause

Gather the Family

November 25, 2015
Today is one of the busiest travel days of the year for a reason: Thanksgiving is a holiday that is best spent surrounded by loved ones, carving up a turkey/ham/tofurkey and slipping into tryptophan-induced comas. Almost 47 million Americans are estimated to be hitting the road for the celebration. But what if your donors could take the festival of thanks with them – and bring their families along?

Mitch-Stuart’s non-profit auction travel packages can send couples on getaways around the world, but it can also take the entire family to a destination worthy of a feast. With in-accommodation kitchens, your donors can cook a fantastic holiday dinner or, in some cases, even have a private chef do it for them! Some examples of great holiday season destinations for the family, from our Destinations of Excellence® catalog: Crested Butte: If sitting around a roaring fireplace is a go-to Thanksgiving tradition for a donor’s family, a trip to the Colorado mountains might be in order. Our “Crested Butte Promises a Superb Alpine Adventure” package includes a stay in a two-bedroom condominium steps from a ski lift at the base of Mt. Crested Butte, with an in-unit fireplace and fully-equipped kitchen. Guests can either prepare their own Turkey Day feast with groceries gathered by the resort’s personal shopper or head to the Alpine Club and make reservations for dinner at one of the resort town’s fantastic restaurants. Cancun: Of course, it’s often easier to let someone else handle the cooking while on the road. Our “Family Paradise in Mexico” package can send a family of four (two adults, two children) to a oasis-like Palace Resort in Cancun for an all-inclusive retreat. That includes a “kids club” for children’s diversions, four swim-up bars for the parents, $1,500 worth of golfing or spa treatments and gourmet dining. And if the menu at one of the resorts doesn’t meet your supporter’s wishes, that donor can head to any of the other Cancun Palace Resorts to see what they’re whipping up in the kitchen. Cortona, Italy: Those looking to really leave the beaten path behind, meanwhile, can head to Tuscany for a stay in a Cortona villa. Packages like “Under the Tuscan Sun” and “Villas, Views and the Valdichiana” include accommodations for up to six people, and each of them also involve an in-villa cooking class and meal. See what a proper Italian chef would do to a Thanksgiving feast, and you may never go back to turkey and mashed potatoes again!

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A Travel-Worthy Thanksgiving

November 18, 2015
Thanksgiving is one of America’s favorite travel holidays: AAA projected that more than 46 million Americans would travel more than 50 miles from their residence in 2014, and with gas prices still low, that number may increase this year. Many of those hitting the road at this time of year are heading to visit parents or grandparents in hometowns around the country. But at Mitch-Stuart, Inc., we believe that home is wherever the family is … and that means that home can be anywhere.

Many of our non-profit auction travel packages do not have holiday blackout periods, meaning that your supporters can win a trip at your gala fundraiser and use it to take the family somewhere new for the holiday. And with travel-worthy Thanksgiving events sprinkled throughout the country, that winning donor can create a new holiday tradition for his or her family out on the road. Any conversation of Turkey Day traditions has to start with the Macy’s Thanksgiving Day Parade. Starting in 1924, the procession makes its way through Manhattan with balloons, floats, and performers from pop music acts like Nick Jonas and Idina Menzel. From living rooms across the country (which watch the parade live on NBC) to the sidewalks of New York City, the parade may be the single most-witnessed Turkey Day event. It’s a great place to send donors, as well, either for them to take in the nostalgic charms of the Snoopy balloon in person or to allow them to introduce a younger generation to the wonder of these skyscraper-sized blimps. Of course, after the floats are put away in NYC, Thanksgiving can sometimes become about the three Fs: Food, Family and Football. Luckily, Mitch-Stuart can help with one of those as well. We can send supporters to any regular season football game in the country, and that includes the traditional Thanksgiving Day games in either Detroit or Dallas. In Motown, the Detroit Lions have played a home game on every Thanksgiving since 1945, while the Cowboys have suited up for all but two Turkey Day games since 1966. For either, we can get your donors in lower level seats for all the action. Not every tradition is sedentary, though. For many people, getting outside is a popular part of the holiday, too, whether it’s a family touch football game in the backyard or a leisurely hike. Almost 1,000,000 Americans participated in a Thaknsgiving Day “trot” or “fun run” in 2013, according to the Wall Street Journal, and it seems like small towns and big cities alike are hosting everything from 5Ks to marathons. One of the oldest of these also takes place in one of our favorite Destinations of Excellence, New Orleans, where the Athletic Club Turkey Day Race has been held for an astounding 107 consecutive years, making it one of the oldest non-marathon races in the country. It features a five-mile run for adults and even a half-mile race for kids, with all of the proceeds going towards Spina Bifida of Greater New Orlean.

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Sparking Nostalgia with Travel

November 11, 2015
Nostalgia was once considered to be a disease. Once thought an illness of the immigrant class, the feeling of longing for a previous time was originally labeled by a Swiss physician as a condition that caused both mental and physical maladies, according to the New York Times. Today, however, we understand that it’s a natural part of life, and one that can give us comfort; studies have shown it to counteract loneliness, anxiety and even boredom.

There are as many triggers for nostalgia as there are memories themselves, but one of the most common is a destination. To see a news report about a faraway island, for instance, can trigger a longing to go back there, or a film set in the Caribbean could be a strong reminder of a honeymoon. At Mitch-Stuart, Inc., we know that people travel for all sorts of reasons. Sometimes, it’s to explore brave new worlds, to head to locations not before seen. But often, we leave the comfort of our home to remember, to feel closer to a time past, and to share in a memory with loved ones. For those nostalgic travelers, we have several places in our Destinations of Excellence that can trigger those sepia-tones feelings. There’s a sense of wonder that comes from the first time standing on the streets of Manhattan, looking up at the skyscrapers and feeling the energy that comes from New York City. That initial experience of the metropolis is hard to replicate, but one of our several non-profit auction travel packages to the Big Apple can give a donor a chance to, at least, catch up with the City that Never Sleeps. Whether it’s a horse-and-carriage tour through Central Park or a Broadway show, we can send supporters on the type of big city adventure that will bring back memories. The “locks of love” that were once attached to the Pont des Arts Bridge have been removed, so if any of your donors had once left a memento of their affection there, that’s one less memory to revisit. But there are plenty of landmarks in the City of Lights that can spark nostalgia for visitors. The sight of the Eiffel Tower, a walking tour of the Louvre, or even a champagne cruise down the River Seine are each such indelible moments for a tourist that returning to them at a later date can be powerful. Sights can, of course, bring back memories, but they seem to become even more powerful when paired with distinctive smells. For those who live in landlocked regions, standing on a beach and smelling the ocean air can bring back memories of sandcastles, family vacations and even bonfires. Sending supporters back in time via a trip to the coast is as easy as picking the destination, with sandside vistas available on either American coast, on several Caribbean islands and even facing the Mediterranean Sea.

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Giving Tuesday: How We Can Help

November 04, 2015
First, it was Black Friday, the traditional first day of the Christmas holiday season, taking place the day after (and, increasingly, the day of) Thanksgiving. Then, Cyber Monday became a way for people returning to work to procrastinate on the following Monday by looking at deep discounts from online retailers. Soon after, to counteract the marketing power of major chain stores, there was Small Business Saturday, to promote local concerns.

And now, to help Americans remember the thousands of worthy and important non-profits that rely on donations, there’s Giving Tuesday, which falls on December 1 in 2015. After the first days of holiday spending are finished, a day is reserved for lending a hand to those who help in local communities and across the nation. It’s both a celebration and, if used properly, a chance to kick-start the end-of-year fundraising drives. More than $50 million was raised on the day in 2014, according to several of the major non-profit sector donation processors.

At Mitch-Stuart, we’re best known for our non-profit fundraising auction travel packages, which charities can offer on a consignment basis during galas and other events. But there are ways to utilize these money-raising tools on Giving Tuesday, as well, that will both make a donor’s once-in-a-lifetime travel dreams come true and bring in a chunk of change to be used to fund good works.

One of our most recent programs can make Giving Tuesday fundraising a breeze. By setting up a Mitch-Stuart Travel Raffle, you can give your donors a chance to buy tickets, in many cases online (where permitted by local laws), for a chance to win a fantastic trip package. Organizations can make it a one-day frenzy, where tickets are only available on Giving Tuesday itself, or they can sell tickets for weeks in advance and do the drawing on December 1. Either way, using the extra publicity of Giving Tuesday to help promote the raffle can lead to more tickets sold and more funds raised, all without planning and executing a gala or event.

Of course, with Giving Tuesday in such close proximity to Black Friday and Cyber Monday, many potential donors may still be in purchase mode. If you’ve got a list of big supporters that you think may be interested in buying individual trips, we can work with your organization to offer a Mitch-Stuart travel package at a “buy it now” price. It allows the donors to take the guesswork out of how much they’ll have to pay for that weekend trip to the beach or once-in-a-lifetime adventure, while also allowing you to piggyback on the season with a more “traditional” shopping experience.

A Giving Tuesday promotion doesn’t have to end on that specific day, either. If your organization has an upcoming gala or major fundraising event, you can make December 1 the official first day of ticket sales, too, getting an extra signal boost from the pseudo-holiday. And if you’re planning on offering Mitch-Stuart travel packages at that future event, you can also utilize some of our promotional collateral available for each individual trip.

Want to pump up your Giving Tuesday fundraising? Reach out to a Mitch-Stuart travel expert today!
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